The ultimate goal is to structure a transaction that closely meets each client’s short and long term requirements, while ensuring that all objectives are recognized and adhere to current market conditions.
Determine Objectives & Goals
Upland's team will help implement our strategic marking plan by first determining the tenant's needs and wants. Our professionals will then
profile all necessary physical site criteria in order to balance them with current market conditions. When evaluating possible locations it is critical
to include all off-market opportunities meaning options identified by Upland that are not known in the marketplace but can be delivered to
you. This evaluation is defined by way of a complete understanding of the client's requirements and possessing a broad knowledge of the
marketplace including developers and owners.
Full Service Marketing Team
After determining goals and objectives, the marketing process will be custom tailored to project the tenant's physical site requirements, timing, and geographic search area to both landlords and brokers. It is important to take advantage of social media outlets such as Facebook, LinkedIn, and Twitter along with our own network of contacts. A great example of targeted marketing is direct mail pieces that can be utilized in more urban site requirements.
Tenant Representative Process >>